Hi! I’m Scott Russell.
I love making stuff that makes users happy.
I’m an experienced technology generalist working from my permaculture “farm” in an 1840’s brick farmhouse in southern New Hampshire. I’ve been working in startups in various technical, managerial and production roles since I was in grade school. If working hard and failing teaches you anything, I must be pretty clever by now.
I advise companies and organizations on how to achieve their vision. If you’d like to talk, I do consulting.
FEATURED PUBLICATIONS
See how I use my business experience to create permanent culture in organizations and sustainable projects for clients.
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Design
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The Full Product
Before you can define an MVP, you need to know what a product is.
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Patterns: Branches
How deep can a CEO's values and vision penetrate into an organization?
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Externalities
Your design is a tiny part of a chain that wraps all around the world.
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Learning
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Fail Fast, Fail Forwards
Permanent, resilient designs need to be built to handle constant failure.
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Timidity will be Punished
Life can be scary - don't take your foot off the gas unless you know what you're in for.
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Yak Wool Has No Resale Value
Life is a series of unexpected challenges - plan for that in your designs.
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Leadership
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The Full Product
Before you can define an MVP, you need to know what a product is.
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Remote Working
Some challenges and benefits from the Virtual office.
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Patterns: Branches
How deep can a CEO's values and vision penetrate into an organization?
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